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Last Updated: April 13, 2025

Drug Sales Trends for VICTOZA


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Payment Methods and Pharmacy Types for VICTOZA (2021)

Revenues by Pharmacy Type

11.8%19.2%68.9%040000000060000000080000000010000000001200000000140000000016000000001800000000200000000022000000002400000000MAIL-ORDERINSIDE ANOTHER STORE[disabled in preview]
Pharmacy Type Revenues
MAIL-ORDER $405,464,837
INSIDE ANOTHER STORE $657,378,785
[disabled in preview] $2,359,340,955
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Units Sold by Pharmacy Type

7.9%20.6%71.5%02000004000006000008000001000000120000014000001600000180000020000002200000MAIL-ORDERINSIDE ANOTHER STORE[disabled in preview]
Pharmacy Type Units
MAIL-ORDER 224,195
INSIDE ANOTHER STORE 586,502
[disabled in preview] 2,031,952
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Revenues by Payment Method

19.4%32.8%47.8%060000000070000000080000000090000000010000000001100000000120000000013000000001400000000150000000016000000001700000000MEDICAIDMEDICARE[disabled in preview]
Payment Method Revenues
MEDICAID $663,815,271
MEDICARE $1,122,477,463
[disabled in preview] $1,635,891,843
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Drug Sales Revenue Trends for VICTOZA
Drug Units Sold Trends for VICTOZA

Market Analysis and Sales Projections for Victoza

Introduction to Victoza

Victoza, also known by its generic name liraglutide, is an anti-diabetic medication used to treat type 2 diabetes and, in some cases, to manage weight. It is administered via injection and works by mimicking the action of a natural hormone called glucagon-like peptide-1 (GLP-1), which helps to regulate blood sugar levels.

Market Size and Growth Projections

The liraglutide market, which includes Victoza, is expected to experience significant growth over the coming years. Here are some key projections:

  • Market Size: The liraglutide market is estimated to reach USD 3.40 billion in 2024 and is projected to grow to USD 4 billion by 2029, with a Compound Annual Growth Rate (CAGR) of 3.16% during the forecast period[3][5].
  • Growth Rate: Victoza is expected to register one of the highest growth rates among GLP-1 agonists, with a growth rate of over 4.21% over the forecast period[1][3].

Market Segmentation

The liraglutide market, including Victoza, is segmented in several ways:

  • By Brands: The primary brands in this market are Victoza and Saxenda, both of which are liraglutide-based medications but used for different indications. Victoza is primarily used for type 2 diabetes, while Saxenda is used for weight management[3][5].
  • By Geography: North America is the largest and fastest-growing market for liraglutide, followed by Europe and the Asia-Pacific region[3][5].
  • By Distribution Channel: The market is distributed through hospital pharmacies, retail pharmacies and drug stores, and online pharmacies[5].
  • By Type of Application: The primary applications are diabetes treatment and weight management[5].

Drivers of Market Growth

Several factors are driving the growth of the Victoza market:

  • Increasing Prevalence of Type 2 Diabetes: The rising number of people diagnosed with type 2 diabetes globally is a significant driver. As the population ages and obesity rates increase, the demand for effective diabetes treatments like Victoza is expected to rise[3][5].
  • Obesity and Weight Management: The growing awareness of obesity as a health issue and the approval of liraglutide-based drugs for weight loss are also driving market growth. Victoza's ability to reduce the risk of heart attacks, strokes, and mortality in patients with type 2 diabetes and heart disease adds to its appeal[1][2].
  • Clinical Trials and Innovations: Positive outcomes from clinical trials, such as the SELECT trial which showed that GLP-1 agonists like Victoza can protect against cardiovascular events, are boosting market confidence and expanding insurance coverage[2].

Restraints and Challenges

Despite the positive growth projections, there are several challenges facing the Victoza market:

  • Manufacturing Issues: Novo Nordisk, the manufacturer of Victoza, has faced manufacturing issues that have constrained supply, particularly for its obesity drug Wegovy. This could impact the availability and sales of Victoza as well[2].
  • Competition from Newer Drugs: The emergence of newer GLP-1 agonists like Mounjaro and Ozempic, which have shown significant promise in treating type 2 diabetes and obesity, may compete with Victoza for market share. These newer drugs are expected to gain significant market traction in the coming years[4].

Sales Performance and Projections

  • Current Sales: While specific quarterly sales figures for Victoza alone are not always detailed, it is noted that sales of Victoza were 1.8 billion Danish kroner in the second quarter of 2023, which was below investor forecasts. However, this does not reflect the overall growth trend expected for the drug[2].
  • Future Projections: Analysts forecast that the GLP-1 agonist market, including Victoza, will continue to grow significantly. By 2030, the market is expected to see substantial revenues, with Victoza contributing to this growth despite the rise of newer drugs. The market size for liraglutide is projected to reach $8.90 billion by 2028, growing at a CAGR of 8.7%[5].

Regional Analysis

  • North America: This region is expected to remain the largest and fastest-growing market for Victoza due to high healthcare spending, a large diabetic population, and strong healthcare infrastructure[3][5].
  • Europe and Asia-Pacific: These regions are also expected to contribute significantly to the growth of the Victoza market, driven by increasing healthcare awareness and the rising prevalence of diabetes and obesity[3][5].

Key Takeaways

  • Growth Potential: Victoza is expected to register a high growth rate over the forecast period, driven by its efficacy in treating type 2 diabetes and reducing cardiovascular risks.
  • Market Segmentation: The market is segmented by brands, geography, distribution channels, and type of application, with North America being the largest market.
  • Drivers and Restraints: Increasing diabetes prevalence, obesity rates, and positive clinical trial outcomes are key drivers, while manufacturing issues and competition from newer drugs are challenges.
  • Sales Projections: Despite current sales being below forecasts, long-term projections indicate significant growth for Victoza and the broader liraglutide market.

FAQs

Q: What is Victoza used for? Victoza is used to control blood sugar levels in adults and children 10 years of age and older with type 2 diabetes, and to reduce the risk of heart attacks, strokes, or mortality in adults with type 2 diabetes and heart disease[1].

Q: How does Victoza work? Victoza works by mimicking the action of the natural hormone GLP-1, which helps to regulate blood sugar levels[1].

Q: What are the growth projections for the Victoza market? The Victoza market is expected to grow at a CAGR of 3.16% from 2024 to 2029, reaching a market size of USD 4 billion by 2029[3].

Q: What are the main challenges facing the Victoza market? Manufacturing issues and competition from newer GLP-1 agonists like Mounjaro and Ozempic are significant challenges[2][4].

Q: Which region is the largest market for Victoza? North America is the largest and fastest-growing market for Victoza[3][5].

Sources

  1. Mordor Intelligence: Liraglutide Market Trends.
  2. BioPharma Dive: Novo hikes sales outlook on rising potential for obesity, diabetes drugs.
  3. Mordor Intelligence: Liraglutide Market Size & Share Analysis.
  4. Visible Alpha: Analysts Forecast Revenues for Drugs Treating Type 2 Diabetes.
  5. The Business Research Company: Liraglutide Market Outlook Report 2024.

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